Last Updated: April 29, 2025
At Santa Fe Hay Sales (santafehaysales.com), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you visit our website, use our contact form, or make a purchase through our WooCommerce store. By using our website, you agree to the practices described in this policy.
1. Information We Collect
We collect personal information you provide directly, as well as data collected automatically through our website. The types of information we collect include:
- Contact Form (Gravity Forms): When you submit a contact form, we collect your name, phone number, email address, and message to respond to your inquiries.
- Purchases (WooCommerce): When you buy hay from our store, we collect your name, billing address, shipping address, email address, phone number, and payment information to process and deliver your order.
- Website Analytics (Google Analytics): We use Google Analytics to collect non-personally identifiable information, such as your IP address, browser type, device information, pages visited, and time spent on our site, to analyze trends and improve user experience.
- Cookies and Tracking Technologies: Our website uses cookies to enhance functionality, track analytics, and optimize your experience. Cookies may store preferences or track browsing behavior. You can manage cookie preferences through your browser settings.
2. How We Use Your Information
We use your personal information for the following purposes:
- To Process Orders: To fulfill and deliver your hay purchases, including coordinating shipping to your location.
- To Communicate: To respond to inquiries submitted via the contact form and send order confirmations or updates.
- To Improve Our Services: To analyze website usage through Google Analytics to enhance our site’s functionality and user experience.
- To Comply with Legal Obligations: To meet requirements under applicable laws, such as tax or consumer protection regulations.
3. How We Share Your Information
We do not sell or rent your personal information to third parties. We may share your data with trusted service providers to operate our business, including:
- Stripe: Our payment processor, Stripe, handles payment information to process your purchases securely. Stripe’s privacy practices are outlined in their Privacy Policy.
- WooCommerce/WordPress: Our e-commerce platform, WooCommerce, and hosting platform, WordPress, process personal information to manage your orders and account. See WooCommerce’s Privacy Policy and WordPress’s Privacy Policy.
- Google Analytics: We share non-identifiable data with Google Analytics to track website performance. Learn more in Google’s Privacy Policy.
- Shipping Partners: We share your name, shipping address, and phone number with delivery services to fulfill your order.
We may also disclose your information if required by law, such as in response to a court order or to comply with legal processes.
4. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request updates or corrections to inaccurate data.
- Deletion: Request deletion of your personal information, subject to legal retention requirements (e.g., for tax purposes).
- Opt-Out: Opt out of marketing communications or data sharing for analytics (e.g., via browser settings or Google Analytics opt-out tools).
To exercise these rights, contact us at [insert email address, e.g., privacy@santafehaysales.com]. We will respond within the timeframes required by law (e.g., 30 days under GDPR or 45 days under CCPA).
5. Data Security
We take reasonable measures to protect your personal information, including encryption for payment processing via Stripe and secure storage for contact form submissions. However, no online system is completely secure, and we cannot guarantee absolute security.
6. Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law. For example:
- Contact form data is kept for [insert period, e.g., 1 year] to address follow-up inquiries.
- Purchase data is retained for [insert period, e.g., 7 years] to comply with tax and accounting laws.
- Analytics data is anonymized and retained as per Google Analytics’ policies.
7. Third-Party Links
Our website may contain links to third-party sites, such as Stripe or shipping providers. We are not responsible for their privacy practices. Please review their privacy policies before providing personal information.
8. Children’s Privacy
Our website is not intended for children under 13. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us to request its deletion.
9. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a revised “Last Updated” date.
10. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us via our contact page.